Author: Simon Penson
There’s a Sales Crisis in Agency & Start Up Land – Here’s How to Fix it.
“Ninety percent of selling is conviction and 10 percent is persuasion.” Truly great sales strategy and execution is the bedrock of
‘Busy Fool’ Businesses – How to Fix The Problem with Pricing Strategy
One of the biggest challenges facing businesses as they ‘scale up’ to the next phase is learning how to sell into larger customers. Adding extra
This is What’s Next – The Journey to the Launch of Scaled.
It’s been exactly 904 days since I left my last business following its acquisition by InterPublic Group. That’s a long time in anyone’s book. In
Hunting Unicorns with Network and Node Thinking. The Future of Work.
It was Benjamin Franklin that uttered the immortal idiom ‘in this world nothing is certain except death and taxes. It appears however, that he
Life After A Major Business Exit > A Personal Story of Why (+ How) Founders Should Prepare Now
Incredibly it has now been almost two years since I closed the doors on my first ‘proper exit’, leaving behind the incredible team at
The Early Stage Start Up Post Funding Playbook
Building a funded start up is a unique experience. If you’re more used to bootstrapping your way to victory then you’ll know that a tight cash
What 1000+ Pitches Have Taught Me about Picking Start Up Winners
The first question any experienced start up investor is often asked is ‘How do you choose which companies to invest in?’ It is a widely known
Only Digital Now Offers the Job Market the Hope it Needs – It’s Why I’m ‘All In’…
Almost four months ago now, as we first entered the start of the Covid crisis we wrote about how the pandemic would accelerate the adoption of
The New Golden Age of Digital has Arrived – Why There’s Never Been a Better Time to Start, or Invest in, a Start Up.
The Covid pandemic has changed consumer behaviour and accelerated the adoption of digital in a way not seen since the dawn on the mobile
The Start Up Call to Arms > It’s Time to (Re)Build our Economy
Things will never be the same again. It’s a phrase often used but rarely in history has it meant as much as it does right now. Yes, we are aware
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