Summary
Scaled partnered with Kaizen to help them break through a growth plateau and quadruple their top-line revenue.
Challenge
Similar to a lot of agencies, Kaizen had hit a glass ceiling in turnover and revenue and needed to reset and understand how to break through to the next level of growth.
Solution
We started with a root-and-branch approach through objective setting, organisation design, structure and governance. We then cascaded accountability and responsibility down into teams, including Sales, Strategy, Client Service, and Operations. Alongside this, we set strategic initiatives and targets across the business and implemented new client services and operational processes.
This strategic reset built a robust structure and continues to go from strength to strength which can be seen in year-on-year revenue, operating profit and employee NPS.
Results
+415% Top-Line Revenue
+376% Operating Profit
"Scaling from small business to medium sized company is something that few start-ups and agencies master. Simon has proven his ability to help companies like ours break through that glass ceiling time and time again. In helping us do this Scaled played a very significant part in the quadrupling of our top line revenues."
Jeremy McDonald
Managing Director - Kaizen
MORE TESTIMONIALS
What our clients say...
“Working with Scaled fundamentally changed how I think about building a business. They helped us put the right structure, systems, and strategy in place - and that foundation directly led to our growth and eventual sale. It’s rare to find advisors who combine real-world agency experience with practical commercial guidance, but that’s exactly what Scaled delivered.
"Rich’s ongoing counsel throughout this period has been genuinely valuable, helping us navigate decisions with more confidence and keeping us focused on what would move the business forward.I’d recommend Rich to any agency leader looking for a pragmatic, experienced partner who understands how modern agencies need to run and can help turn intent into action."
"The team skilfully manage the conversation around funding AND growth in a real world way, ensuring that plans are realistic and will work.They have been our trusted growth partner since day one, helping us secure funding and also set up & scale our entire marketing and rev ops process. Scaled is integral to our plans & we wouldn't be without them."
"Rich supported CACI with customer and market analysis, helping us challenge assumptions, better understand our target audiences and refine our messaging. I particularly appreciated his willingness to challenge constructively and ensure recommendations were grounded in evidence. Rich is knowledgeable, collaborative and genuinely invested in helping his clients succeed."
"Richard at Scaled is knowledgeable, insightful, and full of actionable insights to stimulate growth in your agency. We found his consultancy to be based on a wealth of lived experience, providing techniques and processes we could implement immediately to support our scaling journey."
Scaling from small agency to medium sized company is something that few start ups and agencies master. Scaled have proven their ability to help companies like ours break through that glass ceiling time and time again. In helping us do this Scaled played a very significant part in the trebling of our top line revenues.
"Scaled is our first port of call when we discover a business ambitious enough to want to exit but not yet enterprise enough to maximise or achieve real value.They are also a trusted partner of some of the most respected PE Houses in Britain as the go-to growth experts in B2B. We don't think twice before recommending their services."
"Rich has given me the reassurance I needed, but he also gave our leadership confidence that what we were doing was right - and now the results are showing. Scaled doesn’t feel like an external consultancy; it feels like having a business mentor embedded in our team."
"The input from the Scaled team has been invaluable!Scaled has added technical brilliance, enabling us to streamline processes and quickly adapt to the market, providing the sales team with new opportunities."
Want to work with us?
Are you a business owner looking for help to grow, or to break through a period of stagnation? Get in touch now for a quick chat…
Let’s grow your business
Speak with one of our Specialist Consultants Today.
No sales pitches or BS.
Honest and clear advice.
No commitment.