If you’ve been exploring The Exit Blueprint, our founder Simon Penson has a new video where he walks through some of the most important lessons from the book – drawn from his experience as an operator, investor and advisor.

What You’ll Learn in the Video

In this video, Simon highlights actionable insights, including:

  • The metrics that matter when building enterprise value and how to track them effectively
  • How to position your business to appeal to buyers and maximise valuation
  • The real deal-making pitfalls founders often overlook and how to avoid them
  • The levers that drive successful exits – strategies you can start applying today

Simon also shares stories from his own M&A experiences, giving a practical, behind-the-scenes look at what buyers and sellers truly care about.

Whether you’ve already read The Exit Blueprint or are just getting started, this video brings the book’s key lessons to life and gives you a clearer roadmap for navigating the M&A process.

Grab Your Free Copy

The Exit Blueprint is still free. You can request your copy here.